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Emerson, Casper

CASPER EMERSON Help Them, 1917

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In 1917, artist Casper Emerson Jr. created the "Help Them – Keep Your War Savings Pledge" poster to encourage American citizens to purchase War Savings Stamps during World War I. The poster depicts soldiers operating machine guns, with a stream of War Savings Stamps transforming into ammunition belts, symbolizing how civilian financial support directly aids military efforts. This visual metaphor emphasizes the critical role of public investment in funding the war and supporting troops on the front lines.

Details

Sku: CB7930

Artist: Casper Emerson

Title: Help Them

Year: 1917

Signed: No

Medium: Lithograph

Edition Size: Unknown

Framed: No

Frame Suggestion: Inquire with our experts for framing suggestions.

Condition: B-: Good Condition, Signs of Handling and Age

Dimensions

Paper Size: 29.75 x 20 inches ( 76 x 51 cm )

Image Size: 28.75 x 19 inches ( 73 x 48 cm )

CASPER EMERSON Help Them, 1917

$700

About the Artist

Casper Emerson

Casper Hjalmar Emerson Jr. (1878–1948) was born in Oslo, Norway, and emigrated with his family to the United States as a boy, settling in Pennsylvania. From an early age he showed promise as a draftsman and by his late teens was already working as a newspaper illustrator. His career developed quickly, with commissions from leading magazines of the early 20th century such as The Delineator, Puck, Judge, and Harper’s, where his refined line and stylish figures became widely recognized. He gained particular attention for creating “The Emerson Girl,” a fashionable counterpart to Charles Dana Gibson’s celebrated Gibson Girl, which reflected the era’s ideals of elegance and modern femininity. Emerson’s career mirrored the shifts in American publishing. When opportunities for high-end illustration began to contract, he adapted, producing artwork for pulp magazines and, later, comic strips. His bold graphic style carried into these later works, including contributions to adventure stories and satirical pieces. He also experimented with comic art in the 1940s, developing strips such as Dr. Mephisto, which combined theatrical flair with the pulp tradition. His personal life occasionally drew public attention, most notably through a well-publicized divorce, and some cultural historians suggest that aspects of his experiences influenced popular comic stereotypes of the “henpecked husband.” Despite the ups and downs of his career, Emerson remained committed to illustration and continued working well into the 1940s. He died in 1948, leaving behind a varied body of work that charts the transition from the golden age of magazine illustration to the more popular and accessible imagery of the pulp era.
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